BVB Substrates
Explainer videos for external use.
Assigned by
BVB Substrates
Concept, design, animation & sound design
WaveYourBrand
A BRAND NEW LOOK
After a full rebranding of “BVB Substrates” (one of the products brands by Kekkilä-BVB) they noticed that something was still missing when telling their story and communicating their product promise.
We used their new brand identity as the basis for all of our animated video assets which had various purposes.
HOW CAN ANIMATION HELP?
After analysing all of BVB Substrates communication tools and the company’s position, we came to the conclusion that animation could help in two ways:
- to strengthen the brand identity;
- to promote specific products.
Both messages will be used to make farmers/cultivators realise that BVB Substrates is a good addition to their mission of growing the most beautiful products.
WE CREATED…
A complete video brand identity and a set of explainers.
By matching the brand identity to the animation style, BVB Substrates has a recognisable, consistent and distinctive look for all their online content. The work can be seen on their website, social media platforms and in their newsletters.